Happy Friday!
It's been a busy week in the media industry, with the ongoing TikTok / Microsoft / Oracle / Trump saga coming to a conclusion today as the Trump Administration ordered a ban on both WeChat and TikTok from US App stores.
In other news, ViacomCBS revealed the name of its upcoming 2021 super streaming service, the rather imaginative 'Paramount+', and Twitch started to test automated midroll ads, causing annoyance to the platform's streamers, and users.
Without the 2020 Olympics to broadcast, Eurosport has focused on improving its 3D studios, which it used during the US Open, featuring live streamed post-match interviews with holographs of players!
Our Top Pick this week goes to YouTube, who spotted a TikTok shaped hole in the Indian market, and quickly launched YouTube Shorts to fill it. Smart move!
Until next week!
Closed captioning
And Finally...
We have a lovely piece from Quartz which details the evolution of closed captioned video, and the always-improving, but never-quite-perfect technology behind it.