Happy Friday!
Our Top Pick this week is from the New York Times, on the reshaping of TV advertising. Due to covid-19, big budget ad productions have stalled, pre-booked ad spend is being cut back, and ad airtime is becoming more affordable. Could this open up TV advertising to a new market of smaller brands? Or will we see the emergence of new types of ad model?
Stay safe!
What day is it? Let David Lynch help
And Finally ... a mindful video project from David Lynch, that helpfully reminds the audience what day it currently is, and what weather is forecast is for that day. Mr Lynch has also launched a new YouTube series called What Is David Working On Today, which covers his many DIY and restoration projects from wooden sinks, to electric light holders. Lovely.