Happy Friday!

Our top pick this week is a look at Apple TV Plus new service which launched on November 1st. Apple is projecting a lot of confidence in its offering, by quickly renewing 4 of its core series for a second season.

This week, Variety looks at the rising costs of making a scripted TV series. The streaming wars have been on the horizon for a few years now and this has lead to a content arms race. The question is, are the massive budgets and stellar quality sustainable in the long run?

In further news, Disney & Amazon have agreed to terms moving forward, Tinder's interactive show goes international, and YouTube brings shopping capability to its ads, just in time for the Holiday season.

See you next week!

Team Rerun