Serialisation is an old concept, but its revival is leading the way as new methods of reading are “disrupting the book.”
As the pace of daily life speeds up, we often don’t take the time to sit down and read for a few hours. Serialisation presents a solution. Readers receive literature chapter by chapter so they have “natural starts and finishes.” They are able to read in small chunks and at a slower pace.
Similarly, weekly podcasts like Serial create the same ease of entertainment. They are a newer way of presenting comparable content; instead of sitting down and reading, listeners can multi-task and still enjoy the stories.
Furthermore, incorporating AR with books has added a new dimension to reading:
Imagine reading Harry Potter and being able to see a 3D model of a bustling, busy Hogwarts on top of the page. Imagine a child reading a physics textbook and being able to see a visualization of electromagnetic induction in action.
Do these new formats of interactive story-telling open us up to a world somewhere between text and VR? Or do we prefer letting our imaginations run wild with plain old paperbacks?
Since premiering on FX in August 2005, It's Always Sunny in Philadelphia has become one of the most consistent and longest running live-action sitcoms of recent years. Now, the cult comedy favourite can add "innovative" to the long list of adjectives that have been used to describe Rob McElhenney's show.
Partnering with Jaunt VR, the It's Always Sunny... team have created a 360-degree experience for the show that will soundly register with its legion of fans. A good example of how established, longer-form shows are curating shorter, bite-sized content for a range of mediums and platforms, Jaunt and FX's VR production puts you on the back of Mac’s motorbike as he prepares to prove, once and for all, that he is “totally and completely badass.” Badass, indeed.