Happy Friday! Welcome to Issue 12 of Rerun, your weekly digest of digital storytelling, interactive media and the future of TV curated by Axonista.

Lots of fantastic reading this week! We look at the state of Smart TV interfaces, the art behind sports commentary, Spotify's new video content, the second ever Silicon Valley VR conference and 10 years of amazing ads on YouTube. Let's get straight to it!


Team Rerun

Top Pick

Future of TV

Interactive Media


Virtual Reality


And Finally...