E-commerce platform Shopify launches content division

Canadian multi-channel e-commerce platform Shopify has launched Shopify Studios, a television and film content development and production hub aimed at promoting entrepreneurship via storytelling. Shopify Studios will look to work with international ...
January 23, 2019


Canadian multi-channel e-commerce platform Shopify has launched Shopify Studios, a television and film content development and production hub aimed at promoting entrepreneurship via storytelling.

Shopify Studios will look to work with international creators and producers to develop, produce, and finance a variety of projects for streaming platforms and traditional networks.

The company has already set deals with Anonymous Content, Wheelhouse Entertainment’s Spoke Studios and Saville Productions, among others, to develop non-branded, original docuseries and feature documentaries that showcase stories of entrepreneurship.

Shopify Studios also produces short- to mid-form content – including weekly series – for Shopify’s YouTube channel. This includes the original series Studio Films, in which each instalment features the story of an “inspired individual” who has delved into the entrepreneurship world, overcome challenges in order to build a business and create positive change in the world.

In the docuseries And Nowhere Else, the relationship between where individuals live and what they choose to create is examined. Each episode takes viewers to a new part of the world to explore the unique entrepreneurial opportunities the locale has to offer. The series also looks at the challenges budding entrepreneurs face in building and operating businesses in a variety of communities.

“Shopify Studios’ content aims to inspire the next wave of creators and iconoclasts to embrace and manifest the possibilities before them,” said Jason Badal (pictured), head of Shopify Studios, in a statement.

“This partnership with Shopify embodies Wheelhouse and Spoke’s mission to work with forward-thinking businesses at the source of concept-creation, essentially developing bespoke content,”  added Wheelhouse Entertainment chief strategy officer Edward Simpson. “We see this as one of the hallmarks of our company and are ecstatic to have such an exceptional partner.”

 

About The Author
Selina Chignall joins the realscreen team as a staff writer. Prior to working with rs, she covered lobbying activity at Hill Times Publishing. She also spent a year covering the Hill as a journalist with iPolitics. Her beat focused on youth, education, democratic reform, innovation and infrastructure. She holds a Master of Arts in Journalism from Western University and a Honours Bachelor of Arts from the University of Toronto.

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